H&M Group—a global fashion leader encompassing brands like H&M, COS, Arket, & Other Stories, Monki, Weekday, H&M HOME, and Sellpy—is deeply integrating sustainability into its core business strategy. In its 2024 Sustainability Progress Report, the company reported that 89% of materials used were either sustainably sourced or recycled (including 29.5% recycled content), very close to its 025 goal—and ahead of schedule.

Sustainability leadership has earned H&M top-tier recognition from CDP, Dow Jones Sustainability Index, Fashion Transparency Index, and Stand.earth’s Fossil Free Fashion Scorecard.
As part of its decarbonisation roadmap, H&M achieved a 41% reduction in Scope 1 and 2 emissions and a 24% reduction in Scope 3 emissions compared to a 2019 baseline. The company now sources 96% of its electricity from renewables, advancing toward its target of 100% by 2030.

Sustainability is further emphasized in its supply chain initiatives: H&M’s Green Fashion Initiative funds suppliers to adopt clean energy and eliminate coal boilers—cutting coal usage from 118 factories in 2022 to 27 in 2024, with a plan to phase out coal entirely by 2026.